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Interactive Demo

Pricing-to-Checkout Optimizer

A complete pricing and checkout experience optimized for conversion with clear value propositions, smooth transitions, and zero friction.

This demo is under construction. The Build Notes panel on the right shows the full design approach.

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Build Notes

The Problem

60% cart abandonment rate in checkout. Users got confused by unclear pricing differences between plans and a 5-step checkout with validation errors only showing after submission.

What I Built

  • •Pricing table with monthly/annual toggle + savings badge
  • •3-step checkout with inline validation
  • •Sticky summary panel showing real-time price calculations
  • •Success state with clear next steps

Key Decisions

  • ✓Highlighted "most popular" plan for decision anchoring
  • ✓Showed annual savings upfront (not buried in fine print)
  • ✓Reduced form fields from 12 to 6 essential ones

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